Global health service company Cigna Europe is joining the the Association of Medical Insurers and Intermediaries Transfer of Personal Data Initiative, an agreement to adopt the electronic transfer of underwriting direct between insurers in the UK.
As of this week, the agreement enables Cigna Europe to electronically transfer all customer data in relation to company-paid schemes and send all required underwriting data for its insured membership to any new provider or vice versa if customers want to transfer between insurers.
The initiative streamlines the underwriting process for advisers and cuts down on the need for face-to-face visits to collect physical copies of membership certificates in a bid to support partners and the industry to stay safe as UK businesses start to reopen. The move means Cigna Europe can more effectively target new customer groups including large corporates and SMEs, following the company’s launch of its new Whole Health proposition across Europe earlier in the year.
Commenting on the development, Amy MacKay, sales and commercial effectiveness director, Cigna Europe, said: “We’re thrilled to join this pioneering scheme and to be part of an industry that continues to innovate to ensure that our customers can continue to access the very best care possible. This is a hugely critical time – employees are beginning to return to the office after more than a year working from home, and there’s an increased demand from businesses for a Whole Health partner to support employees during this stressful transition, with well-being firmly on the return to work agenda. The pandemic has changed nearly every facet of people’s lives. It’s more important now more than ever for providers to find the right strategy that supports their customers’ business objectives and every part of their employees’ Whole Health.”
Dave Middleton, AMII’s new executive chair, added: “We’re delighted to welcome Cigna Europe to this historic scheme which benefits everyone – from insured members and employers, to intermediaries and insurers. I continue to be immensely proud of our industry’s response to the pandemic, and our ability to come together and create new and innovative digital processes to streamline underwriting between insurers.”