Hong Kong drives AIA annual sales and profit growth

AIA Group has reported 15% growth in value of new business (VONB) completed in 2025 and operating profit after tax for the year rose to US$7.1bn from US$6.65bn in the previous year.

The insurer saw VONB rise to US$5.51bn for the year from US$4.7bn in 2024, while annualised new premiums (ANP) grew to US$9.48bn from US$8.6bn over the same period.

Over the quarter, the group reported broad-based double-digit VONB growth across 11 of its 18 markets.

This included double-digit VONB growth in Hong Kong, Singapore and Thailand.

 

Double-digit growth

AIA’s premier agency distribution channel achieved 10% growth over the year.

Meanwhile the partnership distribution channel saw 31% growth, driven by strong sales to high net worth (HNW) individuals.

The Hong Kong business saw the largest growth, up 28% year-on-year, followed by Singapore (up 14%), Thailand (up 13%) and other markets (up 7%).

The provider’s mainland China business grew by 2% while year-on-year growth was flat in Malaysia.

 

Strong momentum

AIA group chief executive and president Lee Yuan Siong said: “AIA delivered record results in 2025 with double-digit growth across our key financial metrics for new business value, earnings and cash generation.”

Yuan Siong added Asia represented the most compelling growth opportunity for life and health insurance with powerful structural tailwinds driving sustainable demand for protection and long-term savings despite persistent geopolitical and macroeconomic uncertainty.

“AIA is uniquely positioned to capture the opportunities available to us given our broad and deep presence in the region and a relentless focus on our strategic priorities that will further enhance our competitive advantages,” Yuan Siong continued.

“AIA’s strategy continues to evolve with customer needs, technological progress and market opportunities.

“It is designed to perform through market cycles, as evidenced by our excellent results in 2025.

“We have entered 2026 with strong business momentum and I have confidence in AIA’s ability to deliver sustained shareholder value over the long term.”

 

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