Vitality launches ROI reports for clients

Insurer Vitality has launched return on investment reports for client businesses signed up to the Vitality Programme.

The report, which enables businesses to quantify benefits that the Vitality Programme can provide, also details the health and wellbeing initiatives most likely to improve their business alongside information on how their business compares to similar companies in their industry.

Businesses can quickly gain access to their personalised report  by using Vitality’s Return on Investment (ROI) Calculator and completing four questions about their business.

The calculator, available to both current and prospective Vitality clients, analyses the impact of the Vitality Programme on key health and lifestyle areas such as physical activity, smoking and nutrition, along with its impact on clinical risk factors including: blood pressure, blood glucose, cholesterol and BMI.

Commenting on the launch, Pippa Andrews, director of corporate business at Vitality, said: “We’ve always known the positive impact that the Vitality Programme has on workforces and businesses alike, but now – through the return on investment calculator – we can show companies its value in real-terms.

“The past year has been extraordinary and challenging for all and with many adapting to new ways of working – never before has it been more important for companies to understand the health and wellbeing of their employees and put in place initiatives to help improve it.

“Our research has found that not only does the Vitality Programme benefit individual employees through increased health-related productivity levels, job satisfaction and even employee life expectancy – it also improves a company’s workplace culture and bottom line.”

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