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AMII adds Adora Digital Health as corporate member

by Graham Simons
14 September 2026
AMII adds Adora Digital Health as corporate member
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The Association of Medical Insurers and Intermediaries (AMII) has added Adora Digital Health as a corporate member

Adora provides menopause care for employers and insurers, combining personalised support, clinical expertise and digital tools to help women navigate perimenopause and menopause. Its offering includes clinical assessments, symptom tracking, treatment guidance, one-to-one consultations and access to expert-led resources.

Ann O’Neill, CEO and co-founder at Adora Digital Health, (pictured) said: “Adora is co-designed with the NHS and clinically governed as a Class I medical device, giving both users and buyers the assurance they need. That trust shows up in the engagement we see — a B2B NPS of +84 — and increasingly in the commercial results too: a 100% employer renewal rate, a successful insurer launch earlier this year, and active conversations underway across the market.

“We’re not an add-on — we’re building an integral, clinically governed menopause care pathway, and we’re ready to scale it. We look forward to meeting the people making the changes in this sector with regulated AI and digital services.”

Dave Middleton, executive chairman of AMII, said: “We’re delighted to welcome Adora Digital Health to AMII.

“Menopause support is an increasingly important area of health and wellbeing, and Adora’s digital approach provides another valuable perspective on how people can access personalised support.

“As the health and wellbeing landscape continues to evolve, it’s important that our membership reflects the breadth of organisations working to improve access to quality support. We look forward to working with Adora and sharing knowledge across our growing community.”

The news comes a week after HealthHero became a corporate member of the organisation with Western Provident Association (WPA) joining in July.

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