Blueberry Life has reached its target of £500,000 in investment through crowdfunding for the start-up life insurance company.
The company has so far raised £502,838 through equity crowdfunding platform Crowdcube, with more than 100 people investing.
The funds raised will be used to develop Blueberry’s AI-driven health coach, to further develop the AI-underwriting model and to land with price comparison websites.
The round was a part of a wider raise in which the company had already secured more than £424,000 on the same terms as was offered by crowdfunding.
The pre-money valuation of the company was £8,530,322 according to Crowdcube, and shares were valued at £17.25 each.
Health & Protection reported earlier this month that Blueberry was also looking to expand internationally, with a focus on the US market towards the end of 2027.
Dr Karan Mehta, CEO and founder of Blueberry Life (pictured) told Health & Protection: “We’re thrilled to have surpassed our £500,000 funding goal on the public Crowdcube platform.
“This achievement shows that our community is truly invested and believes in our mission.
“Reaching this milestone gives our team a renewed boost of motivation and unlocks the next phase in our growth journey – helping us deliver on our vision of providing preventative healthcare through insurance.
“A heartfelt thank you to all of our investors who have contributed.”
