Bupa Health Clinics has acquired muscle, bone and joint conditions treatment specialist Blackberry Clinics.
The move is a part of Bupa’s business strategy to offer more direct-to-customer services.
Blackberry Clinics will join the Bupa Health Clinics portfolio this month. The move follows a partnership during which Blackberry Clinics have been offering Bupa’s health assessments since 2003.
It also follows Bupa Health Clinics’ acquisition of The Smart Clinics, four specialist clinics in London that provide private GP appointments and healthcare services to their local areas.
Sarah Melia, general manager for Bupa Health Services, said: “Our successful partnership with Blackberry Clinics has been in place since 2003, which has allowed us to reach more people with our expert health assessments.
“We know how much our customers value the expertise of the team and in-depth diagnostics that these health assessments offer to manage their long-term health and wellness.
“This acquisition is part of our long-term strategy to provide more of our Bupa services directly to customers.
“We’re looking forward to welcoming the Blackberry Clinic teams into the Bupa family and expanding our muscle, bone and joint services to meet our valued customers’ needs.
“Customers can expect to continue to access the same high-quality care they’ve always received at Blackberry Clinics.”
Dr Simon Petrides, medical director and founder of Blackberry Clinics, said: “I’m very pleased that Bupa will be the new home of Blackberry Clinics.
“We’ve had a partnership for over 20 years, and we are confident that our customers and people will be very happy with the support, benefits and services that Bupa can provide.
“I’ll still be seeing patients as usual at the Milton Keynes clinic, so this is an exciting move for me as well, and I’m happy that we’ll be able to continue to offer our specialist musculoskeletal services to our customers, who will see no change in the way care is delivered.”