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Finova Broker integrates with UnderwriteMe

by Graham Simons
04 April 2025
ABI appoints Romanovitch as independent non-executive director 
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Mortgage and protection CRM provider, Finova Broker, has integrated with UnderwriteMe’s Protection Platform.

The firms said the integration with UnderwriteMe’s Protection Platform will enable brokers using Finova Broker CRM to access a broader range of protection solutions.

They add this will ensure that brokers can provide clients with more accurate quotes and a seamless application process, ultimately increasing the likelihood of clients securing the right cover at the right price.

Mark Cracknell, commercial director at UnderwriteMe, said: “The protection gap remains a significant challenge in the UK market, and with Consumer Duty front of mind, it is essential that brokers are equipped with the best tools to ensure their clients receive comprehensive protection.

“Our unique platform enables brokers to access real-time underwriting decisions, ensuring that rated clients receive accurate pricing upfront and avoid any unnecessary surprises later in the process.

“By integrating with Finova Broker, we are making it even easier for brokers to embed protection into their advice process and deliver better outcomes for their clients.”

Matt Harrison, commercial director at Finova Broker, added: “At Finova, we are committed to supporting brokers with the most advanced technology available.

“Our integration with UnderwriteMe enhances our CRM’s capabilities, giving brokers even more choice when it comes to protection sourcing.

“By streamlining the process and improving accessibility, brokers can better serve their clients, increase their revenue, and most importantly, ensure customers are fully protected.”

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