Former PIB Employee Benefits head of protection Wes McCranor (pictured) has launched a protection advisory firm, Sphere Assured for individual and group clients.
Sphere Assured specialises in insurance solutions for SMEs, mergers and acquisition transactions, professional athletes, media figures and private clients.
McCrannor said the firm will anonymously analyse medical data during the advice process to help reduce the posisbility of cover being declined.
The firm also offers a range of services to provide bespoke insurance solutions and includes access to medical specialists, doctors and clinics, it said.
It launches as an appointed representative of Best Practice IFA Group and in partnership with WTT Group and Gerald Edelman.
Wes McCranor, director of Sphere Assured, said: “By anonymously risk-profiling medical data before any policy decisions are made, we can mitigate the risk of clients being refused coverage due to flagged health issues.”
“Our approach is transferable for both corporate and personal clients, with individuals gaining support in life insurance, critical illness insurance, income protection and family income benefit, and corporate clients securing the best advice for key person insurance, shareholder and partnership protection, loan protection and relevant life insurance.”
McCranor added Sphere had big plans for 2025 and with the addition of new stakeholders and strategic partnerships.
Carl Lundberg, CEO of Gerald Edelman, said: “We are very pleased to have partnered with Wes McCranor to launch Sphere Assured.
“The corporate finance industry relies upon effective risk mitigation strategies, particularly where human capital is at risk.
“Sphere’s medical due diligence underwriting process helps secure the transactions that we advise on, to protect against uncertainty, safeguard the deal post-completion and ensure a level of confidentiality that is unrivalled in our sector.”
