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PIB Employee Benefits acquires benefits technology company YouatWork 

by Richard Browne
08 April 2024
Medicash appoints two non-exec directors to its board
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PIB Employee Benefits has acquired benefits technology company YouatWork. 

PIB said the deal forms part of its growth strategy, particularly in the area of developing and “delivering innovative benefits solutions” and its ongoing investment in “creating both better benefits solutions for employers and an engaging user experience for employees accessing, understanding, and utilising their employee benefits”. 

It added it will also enable PIB Employee Benefits to “expand its product portfolio, solidifying the company’s status as a challenger brand within the employee benefits space”. 

As part of the acquisition, Jo Neary, head of consulting at PIB Employee Benefits, will lead the newly combined technology team at PIB Employee Benefits. 

It said both companies were committed to “ensuring a seamless transition for existing clients, employees, and stakeholders throughout the integration process”, adding no immediate changes will be made. 

Neary said: “We plan to continually invest in our benefits technology to provide a best-in-class service to our clients and benefits partners. 

“We believe that good technology forms the foundation of a great benefits strategy, and we’re looking forward to evolving an innovative solution that aligns to client strategy and employee needs.” 

David Skinner, managing director at PIB Employee Benefits, added: “We are thrilled to announce the acquisition of YouatWork, which represents a pivotal moment in our company’s journey. 

“This move enhances our ability to deliver comprehensive benefits solutions to our clients and provide the market with a platform capable of delivering a strong return on investment.” 

Alicia Aldis, operations director at YouatWork, said: “We are thrilled to announce the acquisition, which sees the team become an integral part of PIB Employee Benefits.  

“With the cost-of-living crisis still very much a reality for the UK, we’re delighted that our mission to make employees’ pay go further will continue, with our clients gaining access to a greater range of solutions and, importantly, investment in the future development of our platform secured for both our customers and partners.” 

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