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Primis sees spike in mental health concerns as protection enquiries rise

by Graham Simons
18 August 2023
Insurers must simplify policy wordings, be clearer with coverage and agree collective approach to long Covid – Primis
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Advice network Primis is seeing a spike in mental health enquiries as protection interest rises among its member firms.

The subject was one of the key issues among the 7,718 queries the network’s product desk helped appointed representative (AR) advisers with in the second quarter of 2023.

“While there has been a steady stream of protection enquiries overall, the number of cases involving mental health issues, anxiety and stress have noticeably increased,” the network said.

“Through Primis’ protection panel, brokers can give their customers access to protection products which support people with existing mental health conditions,” it added.

Health & Protection asked Primis if it could quantify the mental health-related cases but it did not supply any figures.

Vikki Jefferies, proposition director at Primis, (pictured) said: “Q2’s figures underscore the importance and ongoing contribution of the product desk in helping brokers handle the wide-ranging mortgage and protection queries that are coming up in a rapidly moving market.

“As affordability issues continue to permeate all aspects of the mortgage and protection landscape in new ways, advisers play a more critical role than ever in guiding their customers towards the most suitable products for their individual circumstances.

“Brokers need to be flexible and open to all options, expanding their product knowledge so they are well-equipped to deal with a variety of clients and financial situations,” Jefferies continued.

 

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