The Exeter saw usage of its free member health and wellbeing app grow by 10% in 2022.
The protection and health insurer noted remote GP appointments remained the most popular service, accounting for 61% of total usage, a 7.5% increase from 2021.
The data also showed an 18% increase in the use of mental health support, with the service offering guidance for those experiencing conditions such as anxiety, bereavement and stress.
There was a 13% increase in the use of nutritional and lifestyle services, including appointments for weight management, digestive disorders, and general health conditions.
In terms of gender split, women were now more likely to use HealthWise than in previous years, with an equal division between men and women accessing services. In 2019 37% of HealthWise users were female.
Steve Bryan, director of distribution and marketing at The Exeter, (pictured) noted 2022 was another difficult year for many families across the UK.
“With healthcare waiting times prompting ongoing headlines, we expected to see an uptick in use of our HealthWise service,” he said.
“The fact that two-thirds of appointments are driven by repeat users is particularly positive. This shows that our members are either accessing ongoing treatment or have had a great previous experience with the service provided through Square Health.
“But it’s not just about remote GP appointments, as important as quick access to them is. Our members are using HealthWise to improve their health and wellbeing through mental health services, physiotherapy appointments and nutritional advice.
“We want to be supporting members every way we can, not just at the point of claim, so we’re glad to see that we’re making a difference with HealthWise, and the extra support it provides.”
Steve Casey, marketing director of Square Health which partnered on the service, added: “The feedback we receive about HealthWise is always highly encouraging and we are always looking to develop the services further for the sake of the members’ health and wellbeing.”
