Anorak has partnered with newly launched online direct to consumer (D2C) life insurance and protection platform Insurancez.
The deal sees Insurancez advisers use automated life insurance advice platform Anorak’s ‘Anorak for Advisors’ platform to help their clients make informed financial decisions around which product to select.
Customers can quickly find out if they need life insurance, critical illness or income protection through the use of Insurancez’ new ‘quick-quote’ tool which provides real-time quotes on demand from across the market along with a range of tailored options.
Anorak is also working with Insurancez’ parent company, Mortgagez, in order to provide their qualified CeMAP mortgage advisers access to the Anorak for Advisors platform.
Commenting on the development, Alex Seth, Co-founder of Insurancez, said: “We are delighted to be working with Anorak on this ground-breaking proposition. Not only does it provide one of the most advanced insurtech platforms in the UK (along with one of the best and most complete customer experiences in the market for a direct customer seeking life protection), but it also forms a vital part of the fully integrated mortgage journey which is covered by our parent company, Mortgagez.”
David Vanek, CEO and co-founder of Anorak, added: “We’ve been working with the team at Mortgagez and Insurancez since their inception and we’re delighted to be part of a group that understands the value of independent bespoke advice.
“We both recognise the value of technology in educating the masses, but understand that human interaction is paramount to the experience. The new Insurancez platform reflects the best of both worlds.”
