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Citizens National Life expands into Texas with CI product

by Graham Simons
15 July 2022
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Citizens National Life Insurance Company has expanded into Texas with its critical illness product.

Launched in Florida, the product pays benefits directly to the policyholder to assist with added expenses in the event of a qualifying critical illness.

Policyholders with a qualifying illness are directly paid benefits so they can decide where to spend the money. The product’s uses are flexible and can be used for anything from medical deductibles to everyday expenses such as rent, food or childcare.

The product’s entire customer and agent experience is provided in a choice of Spanish, Portuguese and English languages.

Bob Mauldin, president and chief marketing officer of Citizens National, said: “It’s exciting news that we are now in Texas, the home of our parent company Citizens, Inc.

“We are proud to bring this product to Texas and continue to develop products that can help our policyholders.”

 

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