LV= has appointed Katherine Carnegie as chief commercial officer, subject to regulatory approval.
Carnegie (pictured) joined the mutual in 2012 and is experienced in developing distribution strategies and driving innovation and growth.
Beginning her new role immediately, Carnegie also joins the LV= executive team and will lead the LV= investment, protection and retirement businesses and continue to build momentum around its range of products, including growing LV’s Smoothed Managed Fund range and protection business.
David Hynam, CEO at LV=, said: “I am delighted to appoint Katherine Carnegie as our new chief commercial officer. Her experience of LV=, financial services and commitment to deliver the best possible outcomes for our members, advisers and colleagues is a fantastic addition to my executive team.
“Katherine will play a key role in continuing to grow our strong and thriving mutual life and pensions business.
“Building on the success of LV= Platform Services, recently launched new Lifestyle Equity Release products and a transition to BlackRock as primary asset manager.”
Carnegie added: “I’m excited to be appointed to the LV= executive team as chief commercial officer.
“LV= is an incredibly dynamic place to be, with a great values-driven culture that puts members and advisers first in everything we do. I’m looking forward to contributing to our future growth.
“My priorities will be to work with the teams across investment, protection and retirement to drive the success of LV’s diverse product offering and contribute to building a strong and sustainable future as a mutual life and pensions business.”